PPC Audits
Soar to a higher level with a PPC audit.
Improve existing Google Ads performance with our specialist PPC audits. We’ll increase your budget’s ROI and take your campaigns to a superior level with less cost wastage.
We look into all elements of Google Ads accounts and and campaigns.
We can transform your underperforming, low ROI Google Ads campaigns to be streamlined, effective and achieving better results.
Our approach to reviewing PPC set up and improvement is in-depth, ensuring each element of the account doesn’t waste money, is joined-up and working seamlessly to the best it can be.
Spend £1 and get £7 back
The average outcome for our clients in 2023. From our first conversation with you, our focus is return on investment and increased profit using Google Ads. We work best with monthly Google Ads budgets of £2.5k.
That's a lot of new leads
We have generated over 5000 brand new enquiries and leads from websites. We initiate the sales journey by reaching potential customers that haven’t heard of your brand, service or product.
Stick with us
Our client retention is high, because we achieve results. We listen and value all client relationships as a mutually beneficial partnership. Our clients trust us implicitly to deliver their goals.
Why use a PPC Audit for your business?
A PPC audit highlights errors, weaknesses, gaps and missed opportunities within your current Google Ads account and campaigns. We also assess strengths and what is working well.
There is no one formula to setting up a PPC account, so it’s worth getting another view to ensure your account is as awesome as it can be to deliver great results.
Simple pricing to suit all budgets
Google Ads Spend £/month
2501-5000
Fee per month excluding VAT
Google Ads Spend £/month
5001-7500
Fee per month excluding VAT
Google Ads Spend £/month
7501-10,000
Fee per month excluding VAT
Google Ads Spend £/month
10,001-15,000
Fee per month excluding VAT
For accounts with monthly Google Ads spend of £15,000+ Let’s talk. Initial set up fees will be based on requirements.
What we can do for your business
Analysing account structure
Our thorough PPC audit starts with analysing the Google Ads account structure.
For instance, is the structure suited to your business, website and goals? Is it easy to manage and organised logically and methodically? Are there opportunities for new campaigns and ad groups?
You’ll be wasting money when:
- Campaigns are poorly set up and targeted to the wrong audience
- Bidding on keywords that are too generic or competitive that’s costly to you
- Displaying low quality ads with poor conversion rates.
We’ll review if account settings are maximising performance or wasting money and assess targeting, including errors, bidding and performance.
Are existing keywords performing well and are there any keyword gaps? We’ll also look at search terms, negative keywords, bidding aspects, ad copy, ad extensions and Quality Score elements.
See more detail of our PPC audit in our FAQs below.
Tracking measurement
Tracking conversions from Google Ads is vital, so we’ll review if conversion tracking via Google Ads or Google Analytics is in place and any other relevant conversion actions are being tracked.
Landing pages and conversions
We’ll audit if your landing pages are loading quickly, converting and giving an excellent user experience. We’ll identify whether correct conversion tracking is set up and if there is a clear call to action that is working well, plus more.
Recommendations and next steps
After completing our comprehensive PPC audit, we give you a report detailing our research and findings and giving actionable recommendations.
We’ll also call you to discuss the audit’s findings and how to move forward with PPC improvements.
Our work with clients
Google Adwords Case Study
Dental Centres. ROI of 896%
Google Adwords Case Study
Database Company achieving +39% Leads
Google Adwords Case Study
New Dental Practices achieve ROI of 6:1
